Joe Holland



As a pioneer, my great-grandfather Edward Martin first crossed the Green and New Fork Rivers in 1847. Since reading about his journey, I have become fascinated with the history and fishing in Wyoming’s upper Green River Valley.

A native of Salt Lake City, Utah, I spent my early years with my family at our cabin near the East Fork of the Bear River on the Utah-Wyoming border. I spent most weekends searching for hidden beaver dams and casting hoppers to unsuspecting trout.

The drive to find hidden hot spots was all-consuming and often required sprinting home to make it back in time for dinner. The unintentional workouts led to a track scholarship, the fifth fastest all-time University of Utah record in the 400 Meter, and a degree in Economics.

I took a fly fishing class in my final quarter of college and haven’t put the fly rod down since. My passion drifted to two-handed rods and fishing the Clearwater River for B-run steelhead.

For the last 28 years, you would likely find me in the offices of my property management company, working with condominium, apartment and small commercial offices along the Wasatch Front and Park City. I spend my free time with the love of my life, Julie, and our pets, Finley and Theodore.